I was recently watching some videos on TED (love this site) and thought I would share this video of Evan Williams’ talk on “How Twitter’s spectacular growth is being driven by unexpected uses.”
For those B2Bs thinking about how to leverage twitter for marketing functions like PR and social media, this video can give you a bit more insight on why Twitter is much more than a site where users simply type what they are doing.
Enjoy.
L-
Thanks for passing this on. Btw, your website has great content!
_________________________________